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Why MICHELIN

MICHELIN Total Performance

Why choose us? Because we give you everything you need in every tyre.

MICHELIN Total Performance is our way of doing things
by thinking of all your needs in advance

We know that you expect a lot from your tyres.
Actually, you want everything from them.
Because you know that the road is full of surprises and crowded with other drivers.

But in our physical world, tyre performance characteristics don’t actually like to work together.
(Yes... you could say that they’re fairly self-centred)

We met the challenge of bringing all these characteristics to work as a team for you.

It’s good to know that, with MICHELIN, you don’t have to choose between characteristics: you can have them all.

Magic? No.
We call it technology and innovation.

  • Deep understanding

    We study your tyre usage and driving needs, locally around the world.

  • Material expertise

    We develop and combine the 200 and more elements that constitute your tyre.

  • Design

    We create many designs and use simulations to choose the best tyre concepts to be developed.

  • Testing power

    We test our tyres over 1 billion miles per year (that’s 40 times around the planet).

  • Manufacturing excellence

    We expertly build each tyre and invent our own machines if needed.

With so much care going into your tyres, you won’t have to be back here too soon...

Because choosing tyres that last longer saves you time and money. Isn’t that what we all expect from a great value purchase?

Moreover, with the confidence that all your needs are covered, you can have peace of mind and simply enjoy your drive.

More on MICHELIN Total Performance

why-Michelin-Innovation

What Innovation Brings You

MICHELIN Total Performance is the result of our 125-year obsession with improving mobility.

We take our findings from our global research center and from the toughest lab ever – motorsports – and apply it to your day-to-day tyre.

Find out how we can create a tyre that covers all your needs in one.

More on innovation

We care and act for a sustainable future

Tyre’s characteristics: factors such as fuel efficiency, longevity and a quiet ride are key for everyone’s future. That is why we were creating “green” tyres even before any standards were in place and why our worldwide technology centre continually investigates new approaches to sustainability.

More on sustainability
why-Michelin-sustainability

 

Need some help?

Write Us

MICHELIN Malaysia Sdn. Bhd. (597991-M)

Unit 901 & 904, Level 9, Uptown 2, No. 2, Jalan
SS 21/37, Damansara Utama, 47400 Petaling Jaya,
Selagor, Malaysia.

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Get Help At Your Local Dealer

Your local dealer would be happy to help you find the best tyres for your needs and give you advice. You can find your local dealer here.

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+60 3 7680 3888